Product Hunt

• Launch: Early-stage product. • Post-launch: SEO (listing + alternatives pages), launch side projects.

• Submit your product directly.

• Spike in traffic or # of users • Feedback & validation • Do-follow links

• Launch multiple times, when you have major updates. Ideal frequency is once per year. • Launch a part of your product as an independent offering. Ex. Newsletter or an extensive content hub. • Launch mini side-projects while marketing your original product. Ex. Free e-book or an extensive report. • Optimize your PH listing for SEO. Get your product added to alternatives for your competitor PH listings.

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• Launch: Product + How you built it • Post-launch: Share your launch experience, learnings & stats

What you share depends heavily on the specific subreddit. • Submit link to your product directly • Share how you built the product • Share analysis of existing solutions/competitors

• Spike in traffic or # of users • Feedback & validation • Sustained traffic if you keep sharing blogs or analysis • Do-follow link if your post becomes popular

• Finding the right subreddits is critical • Contribute first, market later. Moderators can easily mark you spam. Ideal ratio is 90:10 - 90% comments on posts, 10% sharing links. • Prepare for blunt, negative feedback about your product, content or practically anything.

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Hacker News

• Launch: Product + How you built it • Post-launch: In-depth blogs about how you built certain features, analysis or opinion on relevant topics

• Link to your product • How you built it • Analysis or opinion piece • A top comment on a popular post can drive huge traffic

• Spike in traffic or # of users • Honest, unfiltered feedback • Sustained traffic if you keep sharing blogs or analysis • Do-follow link if you make it to the frontpage

• Contribute first, market later. • Comment on posts, build some karma. • Share news or interesting Wikipedia articles. • Use "Show HN" when launching a product and the usual posts when submitting blogs • Stick to the rules at all costs. No spammy votes, no marketing taglines. • You can submit the same post or link multiple times. Don't do it too often though.

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Twitter

• Pre-launch: Talk about the problem, existing solutions. Share specifics - how you're building, small wins etc. • Launch: Share your personal story along with product link. • Post-launch: Share stats, analysis - what worked & what didn't.

• Bring out your own personality. Share personal experiences, stories, opinions. • People should support you, not your product.

• Building a permanent audience that you can leverage for many launches • Feedback & inputs from your connections • Learn from others' experiences. People share a lot of specifics, go through them & use it for yourself.

• People love specifics. Don't hesitate to share your secrets - what frameworks you use, what channels worked for you, how you make money & how much. • Reply on others' posts: best way to get engagement initially. • Connect with people over DMs. • Write & share consistently. You can talk about anything from how productive your morning was to how ecstatic you are to get amazing user feedback to what's happening in the world.

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• Pre-launch: Talk about the problem you're solving. Focus on the vision. • Launch: Share your personal story along with your product link. • Post-launch: Share your success/failure.

• Focus on sharing personal experiences & stories vs. company updates • People should support you, not your product.

• Building a permanent audience that you can leverage for many launches. • Feedback & inputs from your connections.

• Success/failure stories work best. • Make connections. Interact on other people's posts. Chat over DMs. • Write & share consistently. It will take time to get engagement initially.

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DEV

• Launch: How you built it • Post-launch: Blogs about how you solved specific tech challenges or how you built certain features.

• Dev focused communities. So share any & everything related to tech. • Both provide do-follow links with canonical URLs. So republish your tech blogs without hesitation • You can host your own blog on a custom domain on Hashnode

• Spike in traffic or # of users. However, the spike may not be as high as the above channels. • Sustained traffic if you keep sharing blogs.

• People love listicles especially list of useful tools or free resources. • DEV rewards consistency heavily by recommending your profile to new users.

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Hashnode

• Launch: How you built it • Post-launch: Blogs about how you solved specific tech challenges or how you built certain features.

• Dev focused communities. So share any & everything related to tech. • Both provide do-follow links with canonical URLs. So republish your tech blogs without hesitation • You can host your own blog on a custom domain on Hashnode

• Spike in traffic or # of users. However, the spike may not be as high as the above channels. • Sustained traffic if you keep sharing blogs.

• People love listicles especially list of useful tools or free resources. • DEV rewards consistency heavily by recommending your profile to new users.

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Indie Hackers

• Pre-launch: Ask for specific feedback & help on problems you're stuck at. • Launch: Share your personal story along with your product link. • Post-launch: Share your launch experience, learnings & stats

• Community websites are perfect to get help on problems you're facing. Discussions on these websites are super engaging & helpful. • Remote Clan provides do-follow links with canonical URLs. So republish relevant blogs without hesitation. • Both allow you to share links to original article including social media posts.

• Insights & feedback about anything you're doing - product, marketing, sales etc. • Sustained traffic, although it will be a fraction of what you get from above channels.

• Use the feature of "posting links" wisely. For instance, you can share a Twitter thread once in a while to amplify engagement on original post. • Engage on posts, share your thoughts publicly. Community websites thrive on sharing things publicly rather than DMs.

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Remote Clan

• Pre-launch: Ask for specific feedback & help on problems you're stuck at. • Launch: Share your personal story along with your product link. • Post-launch: Share your launch experience, learnings & stats

• Community websites are perfect to get help on problems you're facing. Discussions on these websites are super engaging & helpful. • Remote Clan provides do-follow links with canonical URLs. So republish relevant blogs without hesitation. • Both allow you to share links to original article including social media posts.

• Insights & feedback about anything you're doing - product, marketing, sales etc. • Sustained traffic, although it will be a fraction of what you get from above channels.

• Use the feature of "posting links" wisely. For instance, you can share a Twitter thread once in a while to amplify engagement on original post. • Engage on posts, share your thoughts publicly. Community websites thrive on sharing things publicly rather than DMs.

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Medium

• Post-launch: Republish your blog or write a fresh post (only if you have extra time).

• Republish your posts. • If you're making a fresh post, try submitting to a publication. Reach is much higher.

• Sustained traffic, although it will be a tiny fraction of what you'll get from the above channels.

• Put your posts behind paywall - these posts are better distributed • Some publications offer a do-follow link. So, good from an SEO perspective as well

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HackerNoon

• Post-launch: Write a fresh post. Use HackerNoon only if you have extra time.

• Make fresh posts. Add link to your website/blog. • Links are do-follow, so good from an SEO perspective.

• Sustained traffic, although it will be a tiny fraction of what you get from above channels.

• If you run a newsletter, you can publish it on HackerNoon. • All submissions are reviewed by editors. Once you're accepted as an author, reviews are faster.

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